Plan
While getting a product microsite up and running might still be compared to designing and printing a brochure, doing a large corporate site feels more like planning the construction of a large building.
Strategy
The main goal of the initial planning phase is that both client and agency are clear on what they want to achieve and why. Or in specific terminology: the goal is to close the gaps between mental model and content model in your information architecture.
The result of the first stage is a clear job description, a solid basic structure, a first set of wireframes and a comprehensible, realistic project plan.
Project Management
To bring large web projects to a successful end, iA has developed a strong project management method that assures that the goals are clear, the time plan is realistic and that the set goals are reached inside the expected budget and time range.
iA is known and admired for its design. Design is our heart. The soul of our operation is the planning team in Zurich.
